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About Us

Coming From China,
Marketing To The World.

The founder of Well Electric started in 1994, focusing on cable and wire product research, production, and sales. By 2001, Ningbo Well Electric Appliance Co.,Ltd. emerged as one of China's largest power cord manufacturers and expanded into comprehensive electrical appliances. Well Electric is committed to "Earning customer trust with credibility and expanding the market through quality," offering outstanding products and services.
The company occupies 100,000 square meters, with 80 automated production lines and over 350 injection molding machines, 1,500 machines, and 250 testing equipment sets.Our main products encompass PVC and rubber sheathed power cords, extension cords, cable reels, power adapters, work lights, light strings, EV chargers, and related items. Over nearly 30 years, we've expanded globally, serving North America, Europe, Australia, and East Asia, providing ODM solutions to major retailers including Home Depot, Costco, Wal-Mart, and HFT.
Since inception, Well Electric has prioritized innovation, with 400+ patents across materials, technology, and manufacturing. We've secured 800+ global product certifications, maintaining strict environmental, quality, and social responsibility standards. Recent honors include being named a "National High Technology Expertise," a "High-tech Enterprise Research and Development Center in Zhejiang Province," and a "Zhejiang Province Patent Demonstration Enterprise," among others.
  • 30+

    years of experience

  • 100K㎡

    Factory Site

  • 1000


  • 400+



Competitive Pricing

We possess 90% self-produced products, allowing us to control costs from the source.

Innovation Ability

We have 400+ patents and 800+ global product certifications, spanning materials, technology, and manufacturing processes.

Production Capacity

The 100k ㎡ manufacturing base features 80 automated production lines with advanced machinery, including 350+ injection molding machines and 1,500+ other devices, ensuring reliable production capacity.

Quality Assurance

We prioritize APQP for quality and standardized process management. We have 250 inspection devices for comprehensive testing from raw materials to finished products, ensuring product performance and environmental compliance.

Program Management

Using an ERP system, we systematically manage production, achieve rapid development output, and facilitate the swift market entry of customer products.


  • 1994

    The founder started entrepreneurship, focusing on cable wire research, production, and sales.

  • 2001

    Established Ningbo Well Electrical Appliance Co., Ltd.

  • 2003

    Achieved ISO9001 Quality Management System certification.

  • 2004

    Successfully passed the ever audit for the European and American Social Responsibility System.

  • 2005

    Entered the U.S. market and secured a substantial order from HOME DEPOT through competitive bidding.

  • 2007

    Recognized as a model patent enterprise in Zhejiang Province.

  • 2009

    Named among the top 100 manufacturing companies in Ningbo.

  • 2011

    Honored as an innovative enterprise in Ningbo.

  • 2012

    Established a provincial-level High-tech Enterprise Research and Development Center.

  • 2013

    Recognized as a prestigious export brand in Zhejiang.

  • 2014

    Established the Ningbo Enterprise Research Institute.

  • 2022

    Expanded our production capacity with a new 30k㎡ workshop, optimizing production lines for enhanced automation.

  • 2023

    Opened a new base in Yuyao City, laying the foundation for the company's foray into the new energy sector.